history burberry | where was Burberry founded

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Burberry, a name synonymous with British heritage and timeless style, boasts a rich history spanning over 160 years. From its humble beginnings as a small draper's shop in rural England to its current status as a global luxury brand, Burberry's journey is a compelling narrative of innovation, adaptation, and enduring appeal. This article delves into the brand's fascinating past, exploring its key milestones, influential figures, and the enduring legacy of its iconic designs.

Burberry History Timeline:

* 1856: Thomas Burberry, a 21-year-old former draper's apprentice, opens his own shop in Basingstoke, Hampshire, England. This marks the official birth of the Burberry brand. His initial focus was on high-quality outerwear suitable for the harsh English climate.

* 1870s: Burberry establishes itself as a provider of practical and durable outdoor clothing. The brand gains a reputation for its commitment to quality craftsmanship and innovative designs.

* 1879: A pivotal year for Burberry: Thomas Burberry invents gabardine, a revolutionary new fabric. Gabardine is a tightly woven, hard-wearing, water-resistant, and breathable fabric that is both durable and comfortable. This innovation is crucial to Burberry's future success, offering superior protection from the elements compared to existing materials. The yarn is waterproofed through a specialized process, making the resulting fabric ideal for outdoor wear.

* 1880s-1890s: Burberry continues to refine its designs and expand its product line. The brand gains popularity among outdoor enthusiasts, particularly hunters, explorers, and sportsmen. The iconic Burberry check pattern, initially used as a lining fabric, begins to emerge.

* 1900s: The Burberry trench coat, arguably the brand's most famous creation, is developed. Initially designed for British soldiers during the First World War, the trench coat quickly gained popularity for its practicality and stylish design, establishing itself as a timeless classic.

* 1910s-1920s: Burberry further solidifies its position as a high-quality outdoor clothing brand. The brand opens stores in London and expands its international presence. The distinctive Burberry check pattern becomes increasingly prominent, used not only as a lining but also as an external feature on various garments.

* 1930s-1940s: The trench coat remains incredibly popular, becoming a symbol of both practicality and sophistication. The brand endures the challenges of the Second World War, continuing to produce clothing for the military and civilians alike.

* 1950s-1960s: Burberry's popularity continues to grow, both domestically and internationally. The brand begins to expand beyond its core outdoor clothing range, incorporating more casual and formal wear into its collections.

* 1970s-1980s: Burberry faces increased competition from other fashion brands. The brand undergoes a period of restructuring and rebranding efforts to maintain its relevance in the changing fashion landscape.

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